Here are your ingredients:
Lamb, Lamb Meal, Peas, Chickpeas, Menhaden Fish Meal, Flaxseed, Dried Eggs, Chicken Fat (Preserved with Mixed Tocopherols), Dehydrated Alfalfa Meal, Pea Fiber, Pea Protein, Pea Starch, Potassium Chloride, Salmon Oil, Natural Flavor, Tomato Pomace, Choline Chloride, Carrots, Cranberries, Apricots, Zinc Proteinate, Vitamin A Acetate, Vitamin D3 Supplement, Vitamin E Supplement, Niacin, Iron Proteinate, d-Calcium Pantothenate, Thiamine Mononitrate, Pyridoxine
Hydrochloride, Riboflavin Supplement, Copper Proteinate, Manganese Proteinate, Folic Acid, Calcium Iodate, Cobalt Proteinate, Biotin, Selenium Yeast, Vitamin B12 Supplement, Rosemary Extract.
Look at the first 5 ingredients to determine the majority of the value, then at the other ingredients for allergens, inflammatory agents, and things that degrade quickly:
Lamb - Good
Lamb Meal- this could be *just lamb hooves for all you know. "Meal" really means not suitable for human or cosmetic consumption, therefore sold the the pet food industry.
Peas - contains
phytates to protect the seed, this can cause
IBS and damage the gutChickpeas -
read abovePea Protein - filler to bring the ratio for protein up, since the previous three ingredents and fish meal are not balanced. This is not a biologically appropriate protein and will therefore be incomplete.
Fish Meal - Filler... likely scales and bones.
Flaxseed - phytates and highly degradable oils
Dried Eggs - allergens for some dogs
Chicken Fat (Preserved with Mixed Tocopherols)- largely Omega 6 fats due to corn fed chickens being the industry norm. Inflamatory. Tocopherols are likely synthetic and therefore biologically inappropriate causing
inflammation and hormonal disruption. (Google Chirality for more info why.)
Dehydrated Alfalfa Meal, Pea Fiber, Pea Protein, Pea Starch - hmmm, wonder why they just don't say Peas? Oh, that's right, its because these are byproducts and the goodness have been sold to other food channels.
Potassium Chloride - salt as a preservative
Salmon Oil- degrades quickly when exposed to air at room temp. A bag of kibble will be rancid quickly.
Natural Flavor- VERY LIKELY TO BE MSGTomato Pomace - potential allergen and
inflammatory agent
Choline Chloride, Carrots, Cranberries, Apricots- Why do your dogs need these? Oh, that's right, they don't - These are "marketing ingredients" to make you think the food is healthy
Zinc Proteinate, Vitamin A Acetate, Vitamin D3 Supplement, Vitamin E Supplement, Niacin, Iron Proteinate, d-Calcium Pantothenate, Thiamine Mononitrate, Pyridoxine Hydrochloride, Riboflavin Supplement, Copper Proteinate, Manganese Proteinate, Folic Acid, Calcium Iodate, Cobalt Proteinate, Biotin, Selenium Yeast, Vitamin B12 Supplement, Rosemary Extract. - added due to nutritional deficiencies in previous ingredients and/or as preservatives.